Speakers POdcast - Orange,

Pump Up the Audio In Your Content Strategy

Published on July 25, 2014 by Kelly Hungerford

Have you used audio on your content strategy? Pamela Muldoon tells us how to get started in the world of podcasts! Join us for #BizHeroes next Tuesday! Continue reading

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Mindful Curation: A Journey & Destination No One Else Offers

Published on June 16, 2014 by Judy Gombita

This week on #BizHeroes, Judy Gombita will share the why’s and the how’s of Mindful Curation. Continue reading

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10 Tried-and-True Tips for Better Content Marketing

Published on June 9, 2014 by Andy Crestodina

Andy Crestodina, Strategic Director of OrbitMedia joined us a few weeks back on #BizHeroes to discuss Content Marketing. Here are 10 thriving Content Marketing tips. Continue reading

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Part III: Building Communities with Judy Gombita

Published on April 3, 2014 by Kelly Hungerford

Judy publishes the daily paper @PRConversations Champions and is a member of the Paper.li Business Heroes program; a program dedicated to promoting and recognizing outstanding individuals in the Paper.li community. Continue reading

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Part II: Mindful Curation with Judy Gombita

Published on March 27, 2014 by Kelly Hungerford

Judy publishes the daily paper @PRConversations Champions and is a member of the Paper.li Business Heroes program; a program dedicated to promoting and recognizing outstanding individuals in the Paper.li community. Continue reading

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Part I: Global Public Relations with Judy Gombita

Published on March 25, 2014 by Kelly Hungerford

Judy publishes the daily paper @PRConversations Champions and is a member of the Paper.li Business Heroes program; a program dedicated to promoting and recognizing outstanding individuals in the Paper.li community. Continue reading

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Robin Yearsley: The Next Generation in Content Communities

Published on July 24, 2013 by Magda Alexandra Torres

Paper.li ambassador, Robin Yearsley, shares his knowledge on content marketing with our community and gives us the scoop on his new company, Contenteur! Continue reading

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11 Tips for Effective Updates on Social Networks

Published on January 7, 2013 by Kelly Hungerford

“One update doesn’t fit all” across networks. Intel’s Social Innovator Ekaterina Walter shares her tips for update excellence in 2013! Continue reading

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Social Media Helps Keep Travellers on the Road

Published on December 24, 2012 by Liz Wilson

Want tips on how to use social media for your public sector organisation? Russel Lolacher and the communications teams at  the British Columbia Ministry of Transportation and Infrastructure in Canada can help. The teams, of which Russel is Social Media … Continue reading

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Speed Up Your Sales With the New Social Selling

Published on December 18, 2012 by Liz Wilson

In part one of her interview, Barbara Giamanco, President and Social Sales Strategist of Social Centered Selling, set out the basics of ‘social selling’. Here Barbara, a leading thinker on the evolution of selling, co-author … Continue reading

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Get Started with Social Selling

Published on December 17, 2012 by Liz Wilson

Have you been wondering how to up your sales? Barbara Giamanco is President and Social Sales Strategist of Social Centered Selling, and a leading thinker on the evolution of selling. Co-Author of The New Handshake: … Continue reading

Child refugee in the Democratic Republic of Congo by Julien Harneis

New Ways to Break the Humanitarian News

Published on November 5, 2012 by Liz Wilson

How do you get ‘forgotten’ humanitarian stories seen in a world where so much news conflicts for attention? For Julie Mollins, a senior journalist with the Thomson Reuters Foundation, the charitable arm of Thomson Reuters … Continue reading

Rohit Bhargava

Be Human, Be Likeable, Be Successful

Published on October 22, 2012 by Liz Wilson

Rohit Bhargava, marketer, professor, author and speaker, talks about his new number one marketing bestseller exploring why we want to do business with people we like. Continue reading

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Sisters Pioneer the Art of Digital Mags

Published on October 8, 2012 by Liz Wilson

If you love high-quality magazines, you will adore SisterMAG. It is produced with passion by Toni and Thea Neubauer, who are showing the world how a digital-only magazine can be not only a thing of beauty but also a viable business. Continue reading

Karen Dietz of Just Story It

Whoever Tells the Best Stories Wins

Published on October 1, 2012 by Liz Wilson

There’s a difference between a story, and a story that moves people to action. Karen Dietz explains how you get to tell the second type of story by asking the right kind of questions and listening. Continue reading

Alastair at Zein Marketing

Why Marketing Pros are going Paper.li Pro

Published on September 27, 2012 by Liz Wilson

Want to know who’s using Paper.li Pro and how? Here we go! In the first of our interviews with Pro publishers Alastair McPheat of Zein Marketing shares how to take the pain out of newsletters. Continue reading

Renee Blodgett of We Blog the World

Take Your Blog to the World

Published on September 24, 2012 by Liz Wilson

Renée Blodgett has been blogging for 15 years and she has much, much more than basic tips to give away. Learn from her insights how to think like a business and make your blog the center of it. Continue reading

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Advice for Startups: Take Risk, Think Big

Published on September 20, 2012 by Liz Wilson

What makes a successful entrepreneur and a killer startup? Professor Shivaram Malavalli, who mentors cross-border startups between India and the US, shares his experience. Continue reading

Nigel Cameron, strategic adviser, futurist and President of C-PET

Nigel Cameron: Time for Leaders to ‘Get’ Twitter

Published on September 17, 2012 by Liz Wilson

What’s Twitter to you? Something for customer service and marketing to worry about? Or a pathway to a different kind of knowledge sharing and learning? Nigel Cameron believes strongly in the latter. Agree or disagree? Continue reading

Lee Semel, CTO/cofounder of Muck Rack and Jeremiah Malina, lead developer

How to Connect With Journalists on Twitter

Published on September 10, 2012 by Liz Wilson

If you’re a PR, you need to know how to reach out to journalists on social media. Natan Edelsburg has some tips for you. Continue reading

Robin Good of Masternewmedia

How to Monetize Curated Content: Robin Good, Part 2

Published on September 6, 2012 by Liz Wilson

In Part 1 of his interview, Robin Good talked about how to create a revenue-earning micro-business. In Part 2, he tells us specifically how content curators can monetize their work using free online tools. Robin, … Continue reading

Robin Good, master content curator, educator, writer

How to Create a Micro-business Online: Robin Good, Part 1

Published on September 3, 2012 by Liz Wilson

Do you want to start your own online micro-business? Or have you tried, but maybe it’s not going as well as you hoped? More and more of us are freelancing, creating portfolios of work rather … Continue reading

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Nonprofits, You Can Make Videos! Here’s How

Published on August 27, 2012 by Liz Wilson

One way for nonprofits to stand out is to use more video in their communications. And it’s not as daunting or costly as it might seem. Take inspiration from the upcoming Lights. Camera. Help. Nonprofit Film … Continue reading

Jay Baer of Convince and Convert blog

8 Questions Business Bloggers Need to Ask

Published on August 13, 2012 by Liz Wilson

If effort = success in blogging, we’d all be rockstars. That’s how I feel, anyway. The fact is, effort doesn’t mean success if you’re doing the wrong things. If your underlying purpose isn’t clear, then all … Continue reading

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5 Rock Solid Foundations for Your Content Marketing

Published on August 2, 2012 by Liz Wilson

Marketing is changing dramatically and that can be confusing and overwhelming for businesses making the switch. As the balance tips towards content marketing, and away from paid advertising, there are more choices to make. How do … Continue reading

Mark Schaefer

Social Influence Is All About Content

Published on July 23, 2012 by Liz Wilson

Social influence is about a lot more than Klout or Kred scores. It’s taking us into a new era of influence marketing. Could you be a citizen influencer? Continue reading

Keith Keller, Global Social Media Coaching

How to Crack the Twitter Code and Go Global: Part 2

Published on July 16, 2012 by Liz Wilson

Do you need to go further in leveraging Twitter for your business? Read Part 2 of our series with Keith Keller, the Twitter 4 Business expert. Continue reading

Keith Keller, Twitter4Business, and Erica Chestnut

How to Make Twitter Work for Your Business: Part 1

Published on July 9, 2012 by Liz Wilson

New to Twitter and wondering what to do? Tweeting, but no one’s replying? Putting loads of effort into marketing, but no one cares? You’re definitely not alone. I don’t aspire to a large Twitter following, … Continue reading

Chad Pollitt

5 Essentials for a Content Marketing Strategy

Published on June 25, 2012 by Liz Wilson

Content marketing continues to be one of the rising stars of the online marketing world. But are you following these best practices from Chad Pollitt? Continue reading

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How Businesses Can Start to Be Social

Published on June 18, 2012 by Liz Wilson

R Ray Wang, Principal Analyst and CEO at Constellation Research, on business themes like the future of work, next gen customer service, and matrix commerce. Continue reading